Marketing services that help Maine businesses show up
Marketing Strategy
We don’t just throw ideas at the wall to see what sticks. We dive deep into your brand, understand your unique goals, and craft a tailor-made marketing strategy that drives real, measurable results.
What’s included
- In-depth brand analysis: your mission, values, strengths and challenges
- Clear goals you can measure
- Messaging that explains what makes you different
- A practical, multi-channel plan: which channels, what to say and when
- One-on-one consultation, in person or over Zoom
- Ongoing support as your plan adapts
A good fit if: You’re doing a little of everything and want a plan that ties it together.
“Danielle is engaging, knowledgeable, and an excellent communicator. I felt comfortable and she spoke in terms which I can understand.” — Consultation client
Content & Storytelling
Every business has a story worth telling. We craft high-quality, keyword-rich blog content designed to rank well on search engines and engage your audience, plus the photos and graphics that bring it to life.
What’s included
- SEO blog posts, with keyword research, that answer your customers’ questions
- A content calendar aligned with your business goals
- Business photography, and upkeep of your photo library
- Graphic design for social media and email newsletters
- Seasonal and promotional campaigns
- Website, social and print copy that sounds like the business behind it
A good fit if: You have a great story, but it isn’t showing up in your marketing yet.
Website Development, AISEO & SEO
Maintaining an up-to-date and optimized website is crucial for standing out online. With expertise in WordPress, Wix and Squarespace, we make sure your website stays current and ranks higher in search results.
What’s included
- New websites and website refreshes
- Website updates, new pages and seasonal promotions
- Landing pages for campaigns and promotions
- Search engine optimization (SEO): keyword research, meta tags, alt text, speed and mobile-friendly fixes
- AI search optimization (AISEO), so AI assistants can understand and recommend your business
A good fit if: Your website is out of date, hard to update, or not bringing in calls and inquiries.
Websites we’ve built together
Craig Pond Wilderness Lodge (opens in a new tab)
A historic off-grid wilderness camp: cabin listings, a seasonal photo gallery, fishing and winter adventure pages, and direct booking links.
TruGreen Bangor (opens in a new tab)
A locally owned lawn-care franchise with service pages for lawns, trees and pests, a commercial section and free-estimate requests.
Comet Couriers (opens in a new tab)
Same-day, medical, freight and airport courier service, with a service-area finder and quick quote requests.
D.J. Williams & Son Landscaping (opens in a new tab)
An owner-operated crew doing excavation, patios, retaining walls and snow plowing for the greater Bangor area.
Email Marketing
Effective email marketing is a powerful tool for nurturing relationships, driving conversions, and keeping your audience engaged.
What’s included
- Newsletter templates, writing and design
- Custom campaigns for promotions, events and seasons
- Building your email list and sign-up forms
- Audience segmentation, so the right people get the right message
- Open and click reports to improve every send
A good fit if: You have a customer list and want to stay in touch without it becoming another chore.
Digital Advertising
Great ads don’t just sell, they tell a story. Whether you want to build brand awareness, generate leads, or drive sales, we plan, create and manage campaigns that reach the right people at the right time.
What’s included
- Strategic planning around one clear goal: calls, bookings, sales or sign-ups
- Eye-catching ad creative and copy: images, carousels, video and stories
- Precise audience targeting by location, interests and behavior
- Facebook, Instagram and Google Ads, including search and maps
- Ongoing monitoring, budget management and plain-English reports
A good fit if: You have a specific goal and want paid ads to help you reach it.
Online Profile Setup
Customers look you up before they call. We set up and tidy up your profiles, from your Google Business Profile to responding to reviews online, so every listing is accurate and looks the part.
What’s included
- Google Business Profile setup and verification help
- Facebook, Instagram and TikTok business accounts
- YouTube and LinkedIn pages
- Yelp, Tripadvisor and other directory listings
- Consistent name, hours, photos and descriptions everywhere
- Help responding to reviews online
A good fit if: You’re new, rebranding, or your listings are incomplete or out of date.
- TikTok
- YouTube
- Yelp
What people say after a session with Danielle
Danielle is very knowledgeable about digital marketing and social media, and she quickly assessed my needs.
Danielle is engaging, knowledgeable, and an excellent communicator. I felt comfortable and she spoke in terms which I can understand.
Danielle’s suggestions were appropriate for my businesses, and the documentation she provided was very thorough.
Good questions to ask before you hire help
No. We meet you where you are. Some clients want a one-time plan or a website refresh; others hand us all of their marketing. We’ll recommend what makes sense for your goals and budget. Not sure if we offer a service? Just ask!
Every business is different, so we start with a free consultation and then send a clear proposal based on what you actually need. Hiring us costs a fraction of what a full-time staff member would, and many clients start small and add services as they grow.
Yes. Social media is a relationship-based service. We take the time to learn your business, your customers and the way you talk, and we use photos unique to your business, so posts, emails and web copy sound like you, not like a template.
Yes. We offer business photography, and we can manage your library of current photos and add to it. We also design graphics for social media and email newsletters, always using your own branding elements.
AISEO, or AI search optimization, helps AI assistants like ChatGPT, Google’s AI Overviews and Perplexity understand and recommend your business. It builds on traditional SEO with clear, well-organized content, accurate business profiles and structured data on your website.
Hi, I’m Danielle!
Social Media Management
We take the reins of your social media accounts, ensuring consistent, engaging content that reflects your brand’s voice. We use photos unique to your business and keep your branding consistent across all platforms.
What’s included
A good fit if: You know you should post consistently, but it keeps slipping down the to-do list.